Scotia

Profiling & Databases

With Insight you are able to construct your own databases and fully integrate them with your system. We call these databases "Objects". All entries into your custom database can have a status, running report and even linked to your financial systems.

Examples of such "Objects" include:

Training Provider

• Database of all lecturers
• Profiling of all lecture rooms and their facilities
• Storing dates, location and types or all training courses
• Storing delegate qualifications

IT Company

• Profiling all customers equipment
• Details of maintenance contracts
• Hosting profiles
• Database of all username and passwords

Telesales Company

• Detailed customer profiling including gender, demographic...
• Comprehensive details of products
• Opt-in and Opt-out lists

Publisher

• Database of all your publications
• Profiling of all your contributors
• Comprehensive release schedules

Having the ability to integrate this kind of data directly into your business management system is invaluable to operational success.